Fort Myers Beach Office: 7317 Estero Blvd C-1 Fort Myers Beach, FL 33931 239.233.8680 Bonita Beach Office: 26201 Hickory Blvd Bonita Springs, FL 34134 239.495.3044  |
Marketing Services
Property listings - Professional and detailed property listings are an absolute necessity. Because the internet is such a widely used tool for property searching, it is imperative that your property stand out from every other listing. Additionally, we market all of our listings on multiple popular vacation rental websites, both domestic and international. Company website - We have developed an innovative and professional website which receives fantastic exposure: www.BayPointepm.com. Your customized property listing on our website features: Online booking capabilities, up-to-the-second availability calendar, unlimited pictures, google maps, marketing, etc. Multiple Listing Service - Placing a detailed property listing on the Multiple Listing Service (MLS) enables real estate agents to view your property. Local advertising - Bay Pointe is very active in the local business and local real estate communities. Bay Pointe works closely with multiple leasing agents and property management companies to ensure that your properties are receiving the maximum amount of exposure. National advertising - Your professional and detailed property listing is placed on multiple national vacation rental websites. Specialized marketing and advertising plans are developed throughout the entire country but focuses more heavily on the Midwest and Northeast, as that is where the majority of Southwest Florida’s visitors reside. International advertising - Being located in an international tourist hot spot provides property owners with fantastic income generating possibilities. Bay Pointe places your detailed and professional property listing on multiple international vacation rental websites. We have developed relationships with multiple real estate brokerages, vacation rental marketing companies, and vacation rental listing companies throughout Germany, United Kingdom, Australia, South America, France, etc. Signage - Bay Pointe displays “For Rent” signs prominently where permitted. Signs promote calls to our office, but they also direct people to our website where they can find more details on your property. Leasing Services
Condominium / Homeowners Associations (if applicable) - If your property is governed by a condominium or homeowners association, it is imperative that your property is in compliance with such association. Bay Pointe will analyze the governing documents and rules and regulations to ensure that your property and Guest(s) remain in compliance. Most associations require all Guest(s) to be approved by the Board of Directors and/or management company. Managing inquiries - Bay Pointe is responsible for managing and responding to all phone calls, e-mails, fax transmissions, or office walk-ins. Some inquiries are simply visitors exploring the area and attempting to learn about the vacation rental market however, it is necessary that you have someone available to handle inquiries for the Guest(s) who are “ready to book.” Booking Process - Every aspect of the booking process is professionally managed by Bay Pointe. Thorough screening is crucial to successful Property Management, Bay Pointe requires all applicants to fill out a detailed application and submit it for processing/approval. All applicants must submit verifiable information on their income to show they can support the property. If a pet is allowed on the property, the screening includes the pet (please review the upcoming pet policies). Rental/lease agreements - Each guest that occupies your property must complete the rental agreement and all necessary paperwork prior to occupancy. Rent collection - Bay Pointe collects all rental funds at least 30 days prior to Guest arrival, except in “last minute booking” situations in which the Guest is booking a property for a time frame that is less than 30 days in advance, in which case the Guest would be required to pay the final balance upon execution of the rental agreement. This process avoids and issues of nonpayment or personal checks that don’t clear. Bay Pointe ensures that your property is in compliance with Florida law. Banking Information - Bay Pointe keeps detailed and accurate accounting of all incoming and outgoing funds. All advance rent and security deposits are held in separate escrow or trust accounts which are located at a banking institution in the state of Florida, which is required by Florida law. Bay Pointe accounts for each owner’s funds separately and does not co-mingle funds with broker monies, following FREC requirements. To better enable Bay Pointe to pay expenditures as they become due, owner’s accounts may have a required ‘minimum balance’ or maintenance reserve. Setting rental rates - Supply and demand determine the local rental markets and it is important that your property have a rental rate that is comparable to similar properties. The rental market is constantly changing and Bay Pointe relies on diligent research and local knowledge to determine the appropriate rental rate. Property welcome folder - Upon receipt of final payment, Bay Pointe immediately provides the guest with the appropriate “Bay Pointe Property Welcome Folder.” This detailed booklet gives them additional information on how to care for the property, report repairs, maintain the property, make timely payments, leave the property in good condition, necessary access codes, etc. Security deposit refunds - Proper handling of the security deposit refund is crucial. Any guest deductions are determined in a timely manner, and a security deposit transmittal is prepared in accordance with state laws. Owners receive a copy of the transmittal with their monthly statement, showing any deductions and monies refunded. Management Services
Inspections - Regular inspection of property to ensure all appliances, lights, fans, windows and locks, etc. function properly. Inventory - Bay Pointe will take an accurate and detailed inventory of every item in your property (pictures, dishes, linens, towels, furnniture, etc.). This inventory checklist will be utilized between each and every guest to verify that all of your belongings remain in your property and remain undamaged. An accurate and detailed inventory is extremely important to ensure you are properly compensated for any missing items or damage incurred to the property. Monthly statements - Bay Pointe provides property owners with monthly statements detailing income and expenses for the specified month. Property preparation - Taking the time to prepare your property for each guest is a very important aspect of successfully managing property. Guest problems - Bay Pointe has experience handling the myriad of guest difficulties that can occur. The Bay Pointe policy is to obtain good guests, eliminating many guest problems. However, even good guests have problems. Bay Pointe treats each problem with the common sense approach, follows landlord/tenant law, and uses the appropriate documentation. If the situation is serious, Bay Pointe contacts the owner, and works to find a solution for the problem. Other notices - There are other notices that may be involved with guests. Bay Pointe serves notices as situations warrant, such as a notice to clean up the landscape, HOA violations, a notice to enter the property, a notice to perform survey/inspections, a notice regarding an illegal pet, illegal guests, etc. These guest violations may be in the form of a letter or a legal Notice “form.” Often, these notices are simply to correct minor guest problems and most guests comply. However, if necessary, Bay Pointe contacts the owner with the information to discuss the situation. Communication - Immediately inform owners of any issues impacting the property. Cleaning services - Bay Pointe schedules and manages all cleaning services. Guest check-in - Check-in procedures are detailed in the rental agreement and the Bay Pointe Property Welcome Folder, each guest is provided with copies of both. Bay Pointe makes every attempt to meet each Guest at the property to answer any questions and/or explain any specific information or property features. Guest check-out - Check-out procedures are detailed in the rental agreement and the Bay Pointe Property Welcome Folder, each guest is provided with copies of both. Bay Pointe utilizes the detailed property inventory between every guest to ensure that all items in your property remain in your property and in working order. Any items missing or damaged are deducted from the security deposit. Property welcome folder - Upon receipt of final payment, Bay Pointe immediately provides the guest with the appropriate “Bay Pointe Property Welcome Folder.” This detailed booklet gives them additional information on how to care for the property, report repairs, maintain the property, make timely payments, leave the property in good condition, necessary access codes, etc. Preventative maintenance - The best approach to maintenance is “preventative maintenance.” Bay Pointe utilizes the following procedures to help prevent any unnecessary maintenance situations. - Provide guests with the “Bay Pointe Property Welcome Folder,” which provides additional instructions on the care of the property and how to report maintenance issues. Upon check-in, Bay Pointe will meet with your guest to go over any special features of your property (hurricane shutter operation, A/C control panel, appliances, etc.) We want the guest to know from the start that Bay Pointe has very high expectations in regards to the condition of the property. This approach can prevent major repair issues and costly maintenance. Next, we use “preventative maintenance” techniques when work is required and utilize competent contractors. Often the minor expenditures save the most money such as doorstops, new filters, checking appliances, testing smoke alarms, adjusting doors, window latches, deadbolts, caulking, grouting and more. Consider the cost of repairs like holes behind doors, clogged heaters and air conditioners, appliance problems, dry rot, safety issue and more. Then of course, there are the major issues in a home such as the roof, the exterior condition of the building, carpeting, interior, and exterior paint, etc. When left to deteriorate, it usually means the owner will have to spend more in the future. It is equally important to keep up with maintenance while the guest occupies the property. Many people think “no news is good news” however, this can be just the opposite. Instead, delayed news can become very bad news. This is why, in our property instructions, we require them to report maintenance as soon as issues are discovered. What is NOT included in Complete Property Management Program Bay Pointe provides owners with a very wide range of services, however it is possible that outside contractors or service personnel are required. Some tasks go beyond the normal scope of property management or require additional fees/services. The following are examples of services not specified in the Complete Property Management Program: Owner understands and agrees that our Complete Property Management Program does not include providing property sales, refinancing, modernization, fire or major damage restoration or rehabilitation requiring a permit from a General Contractor*, obtaining or giving income tax, accounting, or legal advice, representation before public agencies, advising on proposed new construction, debt collection, counseling, or attending Homeowner Association meetings. * our vendors routinely pull permits as required by law, however Bay Pointe cannot legally pull a permit. Any work requiring a GC license is beyond the scope of our normal services. |
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